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Head (m,f,d) of Marketing and Communication

Date: Apr 24, 2021

Location: Kleinostheim, HE, DE, 63450

Company: Heraeus

[title]
Head (m,f,d) of Marketing and Communication
Location Kleinostheim
Permanent 
Full Time
 

Imagine a job where you will have the opportunity to do exciting and challenging work, while collaborating with extraordinary colleagues. A company that invests in you and your career, providing the training, mentoring, development and support you need to be successful now and in the future. If you want a career without limits with a market-leading family-owned, global company where you can make an impact, then imagine an opportunity at Heraeus. Every day, our worldwide team of approximately 14,900 employees are bringing forward new ideas and solutions that are impacting and transforming everything from healthcare to renewable energy to e-mobility to high-tech and telecommunications.

 
 

Your role and responsibilities:

  • You are actively involved in the development and the implementation of the Marketing Plan of Heraeus Noblelight and herewith responsible for the Marketing budget and all external communication activities (such as Website, Social Media, Conferences, Articles, Brochures).
  • You develop digital campaigns and you are responsible for their realization and implementation in the company.
  • You will create usage and behavior analyses as well as benchmarks for performance improvement.
  • You will review and design online store concepts and create a cross-functional digital marketing concept.
  • You design positioning strategies and ensure that our brand message is strong and consistent across all channels and marketing efforts
  • You organize our Marketing events such as webinars, digital trade shows, exhibitions, technology days internal and external etc..
  • You lead and challange your marketing team proactivley.
  • You always keep an eye on the activities of the competition based on a focused monitoring and a competitor analyses.


What is required for this role?

  • A minimum of a bachelor’s degree in Business, industrial engineering or something comparable with the focus on Marketing and Strategy
  • You have at least 5 years of experience in B2B Marketing in a manufacturing environment, which you have demonstrated in-depth through sales success.
  • You have a broad network to agencies and digital service providers.
  • Besides excellent English and German skills (written and spoken) und also have very good knowledge on MS Office programs as well as CRM, SAP, FirstSpirit, InDesign - basis, Microsoft Dynamics (Marketing Automation).
  • You are committed to high performance.
  • You are a strong team player and an excellent leader.
  • Furthermore, you have a highly motivated hands-on mentality and are able to communicate effectively across the organization (internally as well as externally).